Content is King in the SEO world – Find out why you should care!

The internet has changed how people do everything and that includes how people run their businesses and advertise their products and services. Marketing and advertising has always been about placement and planting. You want certain images or ideas planted in the minds of potential customers. In the past this was easily accomplished by sticking yourself where the customer was sure to stumble upon you. Today potential customers are online, and that is where they will find the businesses they want to associate with.

Content Makes the Difference

Search Engine Optimization might be a tech term you are not familiar with but it can mean the difference between your company thriving or crashing. Search Engine Optimization or SEO is the key to making sure potential customers see your page. Specific wording which will attract search engines must be strategically placed throughout the content on your website. There is an art to this, just as there is an art to smooth web design. And the artists who can make this happen for your page are the content developers at Xplode Marketing.

Hiring the Right People

If you were not an electrician you would not attempt to rewire your home. You would leave it to the professionals. The same applies to content development for your website. The content developers at Xplode Marketing are skilled in creating all types of SEO rich content. Landing pages, blog posts, informative articles, product descriptions and killer calls to action are just a few of the services which our content developers can provide for.

The Perfect Match

When you utilize the web design services of Xplode Marketing along with the content development services what you get is the whole package. The graphics, the infrastructure, the design and the content which can make your site a huge asset to your company. You want an attractive, engaging site easily located and ranked by top search engines, and that is what we can provide.

No Awkward Stuffing

The downfall of SEO content is that many service providers will simply stuff awkwardly composed content with wording in an effort to attract search engines. The problem with this is that potential customers can spot this from a mile away. You want the content to serve a twofold purpose. You want SEO rich content which is also entertaining and relevant to your customer base. You want a site which customers and clients actually enjoy visiting; a place where they can learn something new about your company or services or anything related to your services. Professional, high quality content developers can do this.

Local is No Problem

If your content needs to have a definite local slant to it, our content developers can accomplish this for you as well. Local marketing is very important to small business owners. Small business owners cater to a very specific client base and we understand that. Our highly trained team can help create custom made content which will appeal straight to your target audience.

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The Xplode Marketing Team were extremely helpful with my business idea. They’re not your average website designers who just throw up a website for you. They took the time to understand my business model and developed a website that not only converted customers but made it easy for me to run my business. Thanks again for making my business streamline. You guys Rock!

- STEVE LEVY
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